Monday 13 July 2020

Being part of a premium service



One of the key advantages with the BIG TOM franchise is that it's built with systems that are long-established and very stable.  If you just take the example of helping out a pupil who has lost their way with their driving training.  They may come to us feeling pretty demoralised, lacking in confidence, and they have had a rough time, for whatever reason(s), with their previous driving school.  What they need at that moment in time is dependable, effective service.  

Take a look at this document, for example, that everyone can access on the internet.  "How to record your pupil's driving lessons and a summary of the skills they need."  It is the use of these kinds of resources that set us apart from other providers.  I have lost count of the number of times pupils say to me that their previous instructors didn't use it.  And yet, look what it offers.  It takes the emotion out of the situation.  The five phases of pupil progress, some lovely resources, the skills needed, how long it takes people to learn to drive etc.  And yet, many instructors are not even engaging in these kinds of resources.

It is precisely these kinds of errors that cause problems for driving instructors up and down the country in retaining pupils and being able to charge a decent fee for a decent service.  There are very good reasons why BIG TOM customers pay the prices that they do, and it is because they recognise they are receiving quality service.

If you would like to be part of this service, let us know 0749 836 4211

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